Trump seeks to make the most of historic Georgia mugshot
Within hours, his campaign website was selling mugshot-branded mugs, t-shirts and drink coolers.
John Bolton, who served as national security advisor under Mr Trump, said the image was likely carefully staged. “I think it’s intended to be a sign of intimidation against the prosecutors and the judges,” he told CNN. “He could’ve smiled. He could’ve looked benign. Instead he looks like a thug.”
Mr Trump, however, is a man well aware of the power of his public image. Earlier this year he complained that producers on Fox News chose to “purposely show the absolutely worst pictures of me, especially the big ‘orange’ one with my chin pulled way back”.
And to some the low quality of the Fulton County mugshot looks especially strange on a former president, even with its possible promotional value. But despite the low resolution, Edd Mair, a lecturer in the History of Modern America at the University of York, said Mr Trump’s campaign “clearly thinks there’s a lot to get out of a photo like this”.
“What’s most striking about it is how on brand this is for Donald Trump. Even a mugshot there’s a way of converting this into political capital and enthusing his base.”
Some right-wing commentators have been drawing analogies with Nelson Mandela and Dr Martin Luther King Jr, who had mugshots taken, including in an iconic 1963 shot from Birmingham Jail.
“They did the same thing to Martin Luther King Jr,” tweeted comedian and Trump supporter Terrence K Williams. “They go after the good guys and especially the ones who fight for freedom and expose evilness and corruption. I stand with President Trump and this mugshot makes me want to vote for him even more.” (1)
Mr Mair said Trump supporters will be attempting to frame the mugshot in this way. “These people were deemed as dangerous individuals going against the grain, but they were eventually proven right. This is what Donald Trump and his supporters want to get out of this mugshot.”
Mugshot mugs for mugs …
(1) Donald J Trump - freedom fighter and moral champion …