Beaches in East Sussex have been closed after untreated wastewater was released into the sea at the shoreline.
Beaches in Bexhill and Normans Bay were shut after “significant” electrical issues at a pumping station.
In neighbouring Hastings, the borough council also advised people from swimming at Pelham Beach due to a pollution risk.
A Southern Water spokesman said the firm was “deeply sorry” and it understood “the distress this causes”.
The liquid, including sewage, started being released when the primary power and back-up system failed on Wednesday.
Hugo Tagholm, head of Surfers Against Sewage, said: “Water companies have flipped from extreme drought to extreme sewage pollution. Years of underinvestment is now in plain sight. It’s time that huge water company profits were diverted to properly managing water and sewage, and protect people and planet. Our rivers and beaches should not be subject to this type of industrial environmental vandalism.”
I’m with Hugo …